We are Firepower Design, a small but mighty full-service design and advertising firm in Madison, Wisconsin. We are a down-to-earth group of thinkers and doers. What can we do for you?
rachel

Rachel Bohn, Partner, Director of Operations

What was your first job? Working the register at Taco Bell.

Favorite junk food? Sour cream and onion potato chips

What's your ShameTV? Real Housewives of….anywhere

Favorite movie quote? "Does Barry Manilow know that you raided his wardrobe?"The Breakfast Club

What's the best part about director of operations? Cracking the whip to meet deadlines!!

Unusual skill? 2004 & 2005 Women's National Watermelon Seed Spitting Champion, retired.

gretchen

Gretchen Butts, Partner, Senior Designer

What was your first job? Giving tours at the Platteville Mining Museum
Favorite junk food? Nachos with the works and a beer
What’s your ShameTV? Rock of Love with Bret Michaels and Rock of Love Bus with Bret Michaels Yes, I’ve watched them all.
Favorite movie quote? “We all go a little mad sometimes.” Norman Bates, Psycho
What’s the best part about being a designer? Being able to color outside the lines.

kris

Kris Perlberg, Partner, Senior Designer

What was your first job? Taking inventory in a plumbing shop.
Favorite junk food? Lays classic potato chips
What’s your ShameTV? So You Think You Can Dance
Favorite movie quote? "You rush a miracle man, you get rotten miracles." Miracle Max, The Princess Bride.
What’s the best part about being a designer? Driving a fancy car (2001 Subaru Outback)
Unusual skill? Agate hunting.
heather

Heather Lins, Senior Designer

What was your first job? Sales clerk at JCPenneys
Favorite junk food? Just about anything chocolate
What’s your ShameTV? Magnum P.I.
Favorite movie quote? “I thought you killed yourself. That wasn't you?” Karl, Garden State
What’s the best part about being a designer? I like making something out of nothing (or next to nothing).
Unusual skill? I can wiggle my ears.